How To Moderate A Webinar. An overview for Webinar Moderators. As part of our “Webinar basics” series, we take a look at a number of important webinar-related questions and provide the quick answers you need to start your journey into more detail on the subject. Whether you have never run webinars before or [...]
The Psychology of Webinar Success Quick Summary: Many small and large aspects contribute to Webinar Success. However, lasting webinar success (or failure) is based on a few impactful psychological principles within the minds of your target audience. Understanding that the Halo Effect, irrespective of the true overall quality of your webinar program, [...]
How to build physical event audiences with digital events In 2022, we saw a levelling-out of physical and virtual events after the huge pendulum swing towards virtual events over the last few years. Now, we’re at a point where we’re seeing the opposite reaction of organisers rushing back to physical events. However, [...]
Using Webinar Formats To Their Full Potential In our Ultimate Guide To Annual Webinar Schedule Planning we stated that Webinar Formats play a key role in your strategy for an effective and successful webinar schedule. Webinar formats are an often-forgotten aspect which we will put the spotlight on in this article. We’ll show [...]
Ultimate Guide To Annual Webinar Schedule Planning Annual webinar schedule planning is arguably one of the most important strategic aspects of any webinar program. Planning your webinar schedule in advance is the foundation for a consistent, successful, and high-performance webinar program, which in turn is the foundation for an increase in audience size [...]
How Modern Events Evolution Is Happening Right Now By comparing B2B events pre-pandemic and post-pandemic, we can see some significant differences in event formats and execution. Having gone from mostly in-person events to suddenly running only virtual events, Covid has changed how we think about modern events. However, while events appear to have [...]
Looking for some great Hybrid Event ideas? As we mentioned in our Hybrid Event Solutions post, 'Hybrid Events' should be planned using a 'Hybrid First' approach (rather than just 'Physical event + Live stream'). Your next Hybrid Event could be, and should be, so much more! A great Hybrid event combines the [...]
The world is going Hybrid. What the (business) world needs now is Hybrid Event solutions because, not too long ago, when physical events were the norm they rarely had any live streaming or online element. Then the global Covid-19 pandemic took hold and all events went virtual with the benefits felt across [...]
Customer profile: Global Software-as-a-Service (SaaS) Company Industry: IT Services Company size: $1bn+ Annual Turnover. 10,000+ employees First engaged Webinar Experts in 2017 (to present) Region covered by Webinar Experts: EMEA The Challenge Turning webinars into pipeline in a global organisation, with multiple marketing programs across a range of multi-lingual teams. The [...]
Great Live and Recorded Video Presentations rely on more than just your content. Aspects such as video, audio, lighting and room setup all play an important part. In this video, we show you some hands-on best practices for how you can create great video presentations for any scenario.
